Facebook. It's that little monster we all struggle with, right? We want to increase Facebook likes and engagement on our pages. But the algorithm is constantly changing, and (it feels like) .001% of our fans see our content. Trust me, with a page of over 117,000 followers, I am not exempt from that.
I've heard all of the supposed rules for Facebook pages, the most frequent being these two:
- share content frequently – so that you have a chance of showing up in people's newsfeeds
- share content that is already engaging from other pages
For a long time I was not really sure what to do . . . the Facebook scheduler isn't easy to use in my opinion, and then the biggest issue was sharing content from other pages. I had NO idea how to find engaging pages. And even when I found big pages and could watch those pages on Facebook, I didn't want to share from the same ones all the time.
I needed help.
And that's when a friend suggested Post Planner. Let me tell you something . . . I am SO passionate about this service!
I feel like I've tried everything, and Post Planner is the FIRST thing that has increased my Facebook engagement and likes. Let me give you a quick explanation of how it works.
You'll first start an account. There are two options – a $7 and a $15 a month account, which is CHEAP when it comes to social media tools. I have the $7 account option.
You'll enter all of your details and hook up your social media accounts, which is easy to do.
Then you'll create a “plan” for your social media. These are the # of times and times per day you would like Post Planner to post for you. No more worrying about making sure to post all day long!
Once you've gotten your schedule set up, you can dive into the good stuff under “Find.” This is where the engaging content comes in!
Post Planner offers ALL types of content for you to check out – inspirational quotes, status ideas, top news, particularly engaging content . . . and it gives you 1 – 5 stars to show you what the MOST engaging content is. You can look at brand new stuff, or things from the last week, month, or all time.
From “Popular” I always share quotes because my audience loves those. Then I go through submenus under there and see what I can find that is related to creativity or my blogs. Depending on the type of page you have, certain “Popular” submenus will work better than others.
I also go under “Status Ideas” and choose a lot of those as well. Those are very engaging.
But that isn't all. Next is the part of Post Planner that I love the most.
Under a section called “My Content” I can add any friends I like! That means I can follow my favorite Facebook pages and share their most popular content because Post Planner ranks it for me. It divides the content between photos and links (the Photos and Articles tabs at the top), and I can share both.
You can categorize those pages into folders as well, like “Crafts,” “DIY,” “Recipes,” etc. It's SO easy and SO convenient! You can also click on a photo and go to the Facebook post if you like (the original post) to see it, so you can like and comment on it too.
So what's next?
You're probably wondering how to share – and that's easy too. It's much easier than in Facebook.
Simply hover over a photo or article and click “Share”. A box at the top opens, you type something quick, and then hit “Add to Plan.” You can choose multiple Facebook pages for it to post to if you have them.
The post slots right into your schedule and you just keep going!
You'll build up a queue just like this one.
And if you want to shuffle posts in your queue, you can do that too. Simply hover over the top next to the green menu and when the box appears, click it. Then drop down the pencil on the green menu and select “Shuffle All.”
And now I want to show you some Post Planner stats because I feel like statistics are always the most telling. This is from my page DIY Candy, where I just started using it very regularly.
- New page likes – increased by 74.4%
- Post reach – increased by 35.1%
- Engagement – increased by 5.5% in a week!
And I'll be honest, this is only posting 9 times a day, which isn't that much. So I'm VERY pleased with these results! You might be saying to yourself “nine times a day is a lot!” Well – not really. The biggest pages either have tons of fans or they post tons of times per day. I'd say to see some success, you'll want to add about 10-ish pages a day, if not more. That's why Post Planner is so awesome. it makes it EASY!
Before I end the post, I'd like to address a question you might be asking, because I was asking it too. Will using a scheduler be an issue for Facebook?
I haven't seen it. I get MORE interaction on the Post Planner posts because they are high engagement posts than I do on posts I share myself. EVERY. single. time.
So are you ready to increase Facebook likes and engagement??
And if you're a current Post Planner customer, I'd love to hear your thoughts in the comments and what it's done for your page!
Disclosure: this post contains affiliate links, which means I receive a small percentage of the sale if you make a purchase using the links. Thank you for your support!